Dr Giang Nguyen-Thu

DECRA Research Fellow

School of Communication and Arts
Faculty of Humanities, Arts and Social Sciences


Dr Giang Nguyen-Thu is a DECRA Research Fellow at the School of Communication and Arts, University of Queensland. She is affiliated with the Center for Digital Cultures and Societies, UQ.

Dr Nguyen-Thu is currently working on her DECRA project “Too quick or too slow: Digital temporalities in networked Vietnam” (2024-2027). For this project, she explores the multiple, tangled, and contesting temporalities, or the lived experiences of time, on the ground of digital development in Vietnam. Through various case studies, she will investigate digital temporalities as plotted on the interstices of social habits, historical burdens, infrastructural layers, and human subjectivities to challenge the illusion of frictionless technological expansion.

Dr Nguyen-Thu’s interest in the cultural politics of digital time-making stems from her lasting curiosity about the interplay between media and the rapid process of economic development in Vietnam after the Reform (Đổi Mới) in 1986. Her first monograph, Television in Post-Reform Vietnam: Nation, Media, Market (Routledge 2019), explores how the advent of popular television reshapes the sense of national belonging in Vietnam. This monograph is the first scholarly book about contemporary Vietnamese media in the English language.

In addition to her independent research, Dr Nguyen-Thu serves as a chief investigator of the collaborative ARC Discover Project “Digital Transaction Platforms in Asia” (2022-2026), led by Assoc. Prof Adrian Athique. For this DP project, she investigates the gendered dimensions of digital transactions in Vietnam, focusing on the experiences of male delivery workers and female online retailers.


  • Doctor of Philosophy, The University of Queensland


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Book Chapter

  • Nguyen-Thu, Giang (2023). Popular television: socialist politics and market competition. Routledge handbook of contemporary Vietnam. (pp. 546-555) edited by Jonathan D. London. London, United Kingdom: Routledge. doi: 10.4324/9781315762302-41

  • Nguyen-Thu, Giang (2021). Làm mẹ trong lo âu: Facebook, thực phẩm bẩn và nền kinh tế của sự bấp bênh ở Việt Nam. Văn hóa Việt Nam đương đại: Đa dạng biểu đạt và tương tác. (pp. 54-70) edited by Nguyễn Thị Phương Châm and Hoàng Cầm. Hanoi, Vietnam: Vietnam Social Sciences Publishing House.

  • Nguyen-Thu, Giang (2020). Vietnamese media going social: connectivism, collectivism and conservatism. Press freedom in contemporary Asia. (pp. 245-260) edited by Tina Burrett and Jeff Kingston. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9780429505690-16

  • Nguyen-Thu, Giang (2018). Truyền thông mới: Riêng tư hóa và toàn cầu hóa. Báo chí truyền thông: Những vấn đề trọng yếu - Tập 1. (pp. 126-133) edited by Viện Đào tạo Báo chí và Truyền thông. Ho Chi Minh City, Vietnam: Vietnam National University Press.

  • Nguyen-Thu, Giang (2016). Personal wealth, national pride: Vietnamese television and commercial nationalism. Commercial Nationalism: Selling the Nation and Nationalizing the Sell. (pp. 86-105) edited by Volcic, Z. and Andrejevic, M.. Basingstoke, United Kingdom: Palgrave Macmillan. doi: 10.1057/9781137500991_6

  • Nguyen-Thu, Giang (2010). Cái tôi trong thông điệp quảng cáo. Báo chí: Những vấn đề lý luận và thực tiễn. (pp. 271-278) edited by Khoa Báo chí và Truyền thông. Hanoi, Vietnam: Vietnam National University Press.

  • Nguyen-Thu, Giang (2010). Dàn trang báo in: 3 điều nên tránh. Báo chí: Những vấn đề lý luận và thực tiễn. (pp. 279-291) edited by Khoa Báo chí và Truyền thông. Hanoi, Vietnam: Vietnam National University Press.

Journal Article

Other Outputs

Grants (Administered at UQ)